Archives du mot-clé fashion

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Kinect fait le bonheur des fans de Barbie

Sources :
Mattel Barbie Dream Closet engages new generation of fans and reinforces 60-year-old brand (2013/02/20)
Kinect for Windows Helps Girls Everywhere Dress Like Barbie (201/04/12)
Barbie® The Dream Closet – Gun Communications Portfolio

Un usage supplémentaire de Kinect pour le retail et le marketing. Mattel a créé un dressing virtuel permettant à nos chères têtes blondes d’essayer les vêtements de Barbie.

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Kinect for Windows Shopping Solutions Showcased at National Retail Federation Expo

Swivel Close-Up, a Kinect for Windows-based kiosk from FaceCake, lets customers visualize themselves
Swivel Close-Up, a Kinect for Windows-based kiosk from FaceCake, lets customers visualize themselves
in small accessories such as makeup, sunglasses, and jewelry.

Microsoft Kinect for Windows has been playing an increasingly important role in retail, from interactive kiosks at stores such as Build-A-Bear Workshop, to virtual dressing rooms at fashion leaders like Bloomingdale’s, to virtual showrooms at Nissan dealerships. This year’s National Retail Federation (NRF) Convention and Expo, which took place earlier this week, showcased several solutions that provide retailers with new ways to drive customer engagement, sales, and loyalty.

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